Growth Marketing Associate II
Published: 2024-10-27Job details
*Banking services provided by MVB Bank, Inc., Member FDIC
Credit Karma is a mission-driven company, focused on championing financial progress for our more than 100 million members in the U.S., Canada and U.K. While we're best known for pioneering free credit scores, our members turn to us for tips as they work on their financial goals, including helping them monitor their credit, identity monitoring, searching for credit cards, shopping for loans (car, home and personal), growing their savings*, and managing their spending* -- all for free. Credit Karma has grown significantly through the years: we've added more than 70 million members in the last five years alone and now have more than 1,100 employees across our offices in Oakland, Charlotte, Los Angeles and London.
*Banking services provided by MVB Bank, Inc., Member FDIC
As a growth marketer at Credit Karma, you will craft highly personalized marketing messages and product experiences that touch millions of members every day across multiple channels. You will have the opportunity to learn from best-in-class growth marketers, and continue to build a strong foundation for your career.
What You’ll Do: Growth Marketing Associate II
- Own marketing initiatives from inception to launch across multiple channels, which may include paid digital (sem, display, paid social, etc.), email, push, and in-app
- Use data to identify opportunities to acquire, engage and reactivate members and/or connect members with offers that help them build financial progress
- Define segmentation and targeting strategies that power a portfolio of campaigns that you fully own
- Work closely with Product, Engineering, Copy, Design and Brand to transform your ideas into compelling and personalized messages and/or product experiences
- Design and implement A/B tests to optimize each and every component of messages prior to launch
- Determine the allocation of large monthly marketing budgets to drive ROI for the business
Basic Qualifications:
- Professional experience in growth marketing/data-driven field
- High data acumen; data-driven decision-maker; detail oriented
- Hands-on, high capacity doer, multi-tasker with ability to work in an unstructured environment
- Ability and willingness to learn quickly
- Excellent verbal, written, and interpersonal communication skills
- High energy and positive attitude with a "can do," solution-oriented mindset
Preferred Qualifications:
- Technical degree (Economics, Statistics, Math, etc.)
- Past experience with SQL
- Intermediate Excel functionality
- Experience designing and implementing A/B and multivariate tests
Equal Employment Opportunity:
Credit Karma is committed to a diverse and inclusive work environment. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of championing financial progress for everyone. We offer generous benefits and perks with a single eye to nourishing an inclusive environment that recognizes the contributions of all and fosters diversity by supporting our internal Employee Resource Groups. We’ve worked hard to build an intensely collaborative and creative environment, a diverse and inclusive employee culture, and the opportunity for professional growth. As part of the Credit Karma team, your voice will be heard, your contributions will matter, and your unique background and experiences will be celebrated.
Credit Karma is also proud to be an Equal Opportunity Employer. We welcome all candidates without regard to race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information, or any other protected characteristic. We prohibit discrimination of any kind and operate in compliance with applicable fair chance or similar ordinances.
Benefits at Credit Karma includes:
- Medical and Dental Coverage
- Retirement Plan
- Commuter Benefits
- Wellness perks
- Paid Time Off (Vacation, Sick, Baby Bonding, Cultural Observance, & More)
- Education Perks
- Paid Gift Week in December
Equal Employment Opportunity:
Credit Karma is proud to be an Equal Employment Opportunity Employer. We welcome all candidates without regard to race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information or other protected characteristic. We prohibit discrimination of any kind and operate in compliance with applicable fair chance laws.
Credit Karma is also committed to a diverse and inclusive work environment because it is the right thing to do. We believe that such an environment advances long-term professional growth, creates a robust business, and supports our mission of championing financial progress for everyone. We offer generous benefits and perks with a single eye to nourishing an inclusive environment that recognizes the contributions of all and fosters diversity by supporting our internal Employee Resource Groups. We’ve worked hard to build an intensely collaborative and creative environment, a diverse and inclusive employee culture, and the opportunity for professional growth. As part of the Credit Karma team, your voice will be heard, your contributions will matter, and your unique background and experiences will be celebrated.
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