Product Manager

About Vibes

Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. To learn more about Vibes, visit www.vibes.com.

Role Summary

We are seeking a Product Manager to help lead a developer-first, self-serve RCS agent provisioning and message-building platform powered by a product-led growth (PLG) go-to-market strategy.

This role is responsible for executing the product vision, roadmap, and delivery of a platform that enables developers, partners, and brands to efficiently create, provision, manage, and optimize RCS agents and rich messaging experiences. The Product Manager will operate at the intersection of APIs, messaging infrastructure, compliance, user experience, and monetization, transforming complex ecosystem requirements into scalable and intuitive product capabilities.

The ideal candidate brings a deep appreciation for developer experience and demonstrated success building and scaling PLG products within regulated or technically complex environments.

Key Responsibilities

Product Strategy and Vision

• Assist in the end-to-end product strategy, roadmap, and execution for a developer-focused RCS provisioning and message construction platform
• Evolve core platform capabilities, including agent lifecycle management, message composition, templates, validation, compliance workflows, analytics, and extensibility
• Translate carrier, OEM, and ecosystem constraints into clear, actionable product requirements
• Balance near-term delivery with long-term platform scalability, reliability, and monetization objectives

Developer Experience and Platform Design

• Establish and maintain a high-quality developer experience across APIs, SDKs, documentation, and user interfaces
• Partner closely with Developer Relations to ensure efficient onboarding, intuitive workflows, and continuous feedback loops
• Lead the design of self-serve provisioning, sandbox environments, and production readiness workflows
• Ensure the platform effectively supports both no-code/low-code users and advanced API-driven implementations

Product-Led Growth and Go-to-Market

• Define and optimize PLG motion across activation, onboarding, engagement, retention, and expansion
• Refine pricing, packaging, and usage-based monetization models aligned with customer value
• Establish and track product success metrics, including activation rates, time-to-value, retention, and expansion
• Collaborate with Sales and Marketing to support hybrid PLG and sales-assisted motions while preserving self-serve integrity

Execution and Cross-Functional Leadership

• Build, lead, mentor, and scale a team of product managers focused on platform, workflows, and growth initiatives
• Partner closely with Engineering to deliver reliable, secure, and scalable features on predictable release cycles
• Collaborate with Messaging Ops, Compliance, and Carrier Relations teams to ensure policy-aligned product design and delivery
• Serve as the primary product authority for developer-focused RCS capabilities across the organization

Qualifications

• 3-6+ years of product management experience
• Demonstrated success delivering API-driven platforms and developer tooling
• Strong understanding of product-led growth principles and self-serve go-to-market models
• Experience operating within regulated, technical, or ecosystem-dependent environments
• Proven ability to translate complex technical and compliance requirements into effective product experiences
• Excellent written and verbal communication skills, with the ability to align technical and business stakeholders

Preferred Qualifications

• Experience with CPaaS, messaging platforms, or conversational technologies
• Familiarity with RCS, A2P messaging, or telecom-adjacent ecosystems
• Prior collaboration with Developer Relations teams or developer communities
• Experience scaling products from early adoption to enterprise-grade, multi-tenant platforms
• Comfort leading through ambiguity and building structure in evolving product environments

Our Core Values

• Respect, Honesty, and Integrity for All Stakeholders
• Always be Learning
• Relentless Focus on the Customer
• Never be Satisfied
• Create Value
• Seek Accountability and Ownership

Compensation and Benefits

The compensation range for this role is $105,000 to $125,000. Final compensation will be determined by factors such as relevant work experience, skills, and certifications. Vibes offers a full slate of benefits from competitive salaries, options, medical, dental and vision coverage, short- and long-term disability, life insurance, 11 paid holidays, flexible vacation, summer Fridays, Winter Holiday break, commuter benefits, a 401(k) plan and match, and a paid parental leave program.

Equal Opportunity

Vibes is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, color, religion, gender, gender identity, age, national origin, disability, parental or pregnancy status, marriage and civil partnership, sexual orientation, veteran status, or any other characteristic protected by law. Reasonable accommodations will be made to meet the requirements of the Americans with Disabilities Act and will be provided as requested by candidates taking part in all aspects of the selection process.