Marketing Automation Specialist

ABOUT OGILVY SOCIAL.LAB

Ogilvy Social.Lab (OSL) is a full-service advertising agency headquartered in Brussels’ WPP Campus. As part of the international Ogilvy network, our operations span four continents with over 15 nationalities on the 130-strong team working in our offices – our mindset is borderless.

We proudly collaborate with prominent international and regional clients, including Absolut, Mondelez, Ford, IKEA, Vans, EU and Belgian institutions, fueling their success internationally.

Entrepreneurship pulses through our veins, embodying our name with a "lab” mentality. We constantly innovate and experiment, staying in sync with the ever-evolving digital media landscape we specialize in.

ROLE

Ogilvy Social.Lab's Data & Automation team located in Brussels, is an integral part of WPP Global collaborating with partners from all around the globe, including Europe, UK, Africa, and the US. You will have the opportunity to contribute to our the uniquely entrepreneurial spirit of the Data & Automation team building solutions to improve efficiency and quality output both for us and our partners.

RESPONSIBILITIES

As a Marketing Automation Specialist, your main responsibilities will include:

• Mapping out existing workflows to identify redundant tasks and designing automation solutions to streamline processes and enhance efficiency.
• Developing and implementing tailored marketing automation solutions to streamline processes and workflows across a wide range of businesses and organizations across the globe.
• Utilizing tools such as Zapier, IFTTT, or developing custom solutions using Python or JavaScript.
• Applying strategic thinking to understand marketing processes and address industry challenges.
• Contributing to the innovation and improvement of current processes to enhance operational efficiency and output quality.
• Maintaining a deep understanding of social media marketing to provide relevant solutions.
• Staying up-to-date with industry trends and advancements in automation and AI.
• Engaging with clients to gather information and requirements for project development.
• Additional reesponsabilities might include automating data transfers between CRM systems and email marketing tools or setting up automated reporting dashboards.

PROFILE

To be successful in this role, you should possess the following qualifications:

• 2-4 years of experience in a related field (e.g., marketing automation or business process automation).
• Proficiency in programming languages such as Python or JavaScript.
• Experience with automation tools like Zapier, IFTTT, or similar platforms.
• Understanding of, and experience working with, marketing and digital marketing, particularly in social media marketing (e.g. KPIs, taxonomy, media plans, asset management…)
• Strong analytical capabilities to inform decision-making processes.
• Experience leveraging AI tools within the marketing ecosystem.
• Ability to innovate and think out of the box to drive process changes and improvements.
• Excellent collaboration and communication skills, with a proactive and entrepreneurial mindset.
• Fluent in English, both written and spoken.

OFFER

• Fulltime opportunity in an ever-growing, trendsetting advertising agency based in the greenest building in Brussels – the new WPP Campus.
• Work alongside a team of diverse and people-focused individuals, on impactful projects and with an array of local, regional and global clients.
• We are committed to keeping our environmental footprint low and ensuring that our work is ethical.
• We thrive on transparency – Our words and promises produce actions.
• Enjoy attractive employment benefits including:
• Flexible working policy; balanced mix of remote work and in-office presence options
• Meal & Eco vouchers,
• Cafeteria plan,
• 3 insurance options,
• Continuous training,
• Latest collaborative tech and tools to thrive,
• Teambuilding & integration activities, Lunch&Learns...
• As an Ogilvy Social. Lab employee, you will be provided with continuous opportunities to grow through training, and career conversations, while doing strong work, that works on a daily basis.

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities – and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.